Recently, I was reviewing our website statistics. One of the sites that had a link to mine caught me by surprise. Since this is a family publication, I won't include the name of the website. But, let's just say it contains a four-letter word that people do not use in... Read More
Many businesses of today are often driven to compete striclty on price, quality, and features of their products and services. Companies who prosper over the long term don't simply offer the best deals, the best quality, or the most impressive bells and whistles. If you want to win big... Read More
The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow, evolve and get better with time, while maintaining their special qualities from the past.We all have a personal brand with social, cultural, intellectual,... Read More
Feel that? The crisp tingle in the air? It's fall. Fall ushers in the promise of eating, seeing, and getting. It's my favorite time of year. By now, kids are settled into school, sweaters set free from mothballs, and it's an amazing time to... BUY.I don't know about you; but... Read More
Branding is a one hot topic, although it is wildly misunderstood. To make things even more confusing, branding is often tossed in the same basket as marketing which makes its application to an entrepreneur or sole-practioner even more unclear.While out speaking on branding, the question that I hear most is... Read More
Ever see an amazing band perform and wonder why you've never heard of them before? Ever see an astonishing artist on the street and wonder why isn't their work isnšt in a gallery? Ever see an astounding independent film and wonder why people all over the world don't know about... Read More
When you're all alone in the privacy of your home office, surrounded by your computer, your phone and your business idea, have you ever asked yourself, "Where's the line between me in my business and the business in me"?With hundreds of thousands of home-based businesses starting every year, and few... Read More
You work hard getting the right cover message and words for your brochure. Now, you want to give it a look, an image.Why a look? Most consultants see themselves as hard working and pragmatic. They believe the look of their materials is unimportant. After-all, clients are hiring expertise not looks,... Read More
How many times have you heard of seen advertising for a graphic design company that states that they do branding?If you think branding is a logo, letterhead, or web design with all the same look, and colours, then it's true...they can "do branding".Let's take a look at one of the... Read More
Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share how I came up with "Slice A Day :: your slice on marketing"... First the purpose and vision of my site was to have people volunteer some marketing stories...true... Read More
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Websites For Sale There are three basic types of logos: text, symbol, and... Read More We should all recognize the marketing efforts of John Deere... Read More The right logo, with the right characteristics, will boost your... Read More Where is your brand positioned in the marketplace? How is... Read More Developing brand value is critical to every organization and when... Read More Color is a highly personal experience ? everyone has favorite... Read More Become your customers top-of-mind choice.Some of these snapshots of real... Read More A branding company's website purpose is to design websites that... Read More Branding is one hot topic, although it is wildly misunderstood.... Read More Every Christmas Eve, a burglar named Santa busts into homes... Read More When we initially started our businesses, we had to decide... Read More Most people who own a small business have a huge... Read More Branding has been defined, explained and examined extensively. There are... Read More INTRODUCTION To get any business started successfully takes many ingredients.... Read More Companies have been branding their collateral materials such as letterhead,... Read More In this highly competitive online marketplace, it can be difficult... Read More To begin, let's define "Brand Identity," which is the combination... Read More IntroductionGlobalisation is referred to as a set of profound material... Read More Move over pop star "Posh Spice" Adams and English soccer... Read More The number of complaints to the Federal Trade Commission on... Read More In this article i will explain how you can make... Read More Studying various target-marketing techniques and here is a thought. We... Read More It's the question that is on the minds of all... Read More Branding is perhaps the most important facet of any business--beyond... Read More Ask your self this question, In which business are we... Read More
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Types of Logos
John Deere and NASCAR; Excellent Use of Brand
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Positioning and Branding - Brand Identity Guru
Brand Value Plan - Brand Identity Guru
Choosing the Right Color Palette
Profitable Partnering
Boston Web Design Branding - Brand Identity Guru
Are You Brand Worthy?
Santa - The Brand
The Face of Your Business, Part I
The MOST Expensive Mistake You Can Make
Understand Brand
Getting Started in the Mail Order Business. How Much Does It Cost?
Corporate Branding ? Dont Forget Your CDs!
Value-pricing Strategy: Were not The Cheapest but...
Three Brand Identity Myths That Will Bring Your Business Down
How Brand as an Intellectual Property has Led to Corporate Globalisation?
Effective Public Relations Essential for Personal Branding
Franchising is Virtually Fraud Free
All About Branding
Adventures in Advertising and the Affect on the Brand Name
Why Should I do Business With You?
Importance of Branding - Whats in a Name?
Build Brand Value BIG Time
What about me? Are you asking yourself this question? If... Read More
You'd have to labor to shield yourself from the power... Read More
Your corporate identity is a graphic expression of who you... Read More
Over regulation of our free markets is stifling our growth... Read More
Yes, yes, we've heard it all before... loads of life... Read More
Now that everyone has conformed to Living Your Brand on... Read More
Large corporations spend lavish amounts seeking names for their products... Read More
Look at your company logo. Does it fade into the... Read More
Having been in the franchising business all my life and... Read More
The right logo, with the right characteristics, will boost your... Read More
Successful Realtors know the importance of branding their identities into... Read More
Most people, when they hear the word branding, think logos... Read More
Colour is essential to building a strong brand.Many of you... Read More
Consumers perceive and accept many brands within a certain trade... Read More
Developing brand strategy is extremely critical. The most important asset... Read More
To begin, let's define "Brand Identity," which is the combination... Read More
I heard an advertisement on the radio the other day... Read More
Wondering if a trademark is important to you as a... Read More
Visual elements are a major part of your business's brand... Read More
My business logo and color scheme started one lovely spring... Read More
Having a concise, clear image that you project to your... Read More
From cigarettes to fashion accessories to food products to medicines,... Read More
The number of complaints to the Federal Trade Commission on... Read More
All You Need is Branded Email Or Always Branded Email... Read More
Last issue, I talked about increasing your Brand Love-- meaning... Read More
Branding |