Recently, I was reviewing our website statistics. One of the sites that had a link to mine caught me by surprise. Since this is a family publication, I won't include the name of the website. But, let's just say it contains a four-letter word that people do not use in... Read More
Many businesses of today are often driven to compete striclty on price, quality, and features of their products and services. Companies who prosper over the long term don't simply offer the best deals, the best quality, or the most impressive bells and whistles. If you want to win big... Read More
The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow, evolve and get better with time, while maintaining their special qualities from the past.We all have a personal brand with social, cultural, intellectual,... Read More
Feel that? The crisp tingle in the air? It's fall. Fall ushers in the promise of eating, seeing, and getting. It's my favorite time of year. By now, kids are settled into school, sweaters set free from mothballs, and it's an amazing time to... BUY.I don't know about you; but... Read More
Branding is a one hot topic, although it is wildly misunderstood. To make things even more confusing, branding is often tossed in the same basket as marketing which makes its application to an entrepreneur or sole-practioner even more unclear.While out speaking on branding, the question that I hear most is... Read More
Ever see an amazing band perform and wonder why you've never heard of them before? Ever see an astonishing artist on the street and wonder why isn't their work isnšt in a gallery? Ever see an astounding independent film and wonder why people all over the world don't know about... Read More
When you're all alone in the privacy of your home office, surrounded by your computer, your phone and your business idea, have you ever asked yourself, "Where's the line between me in my business and the business in me"?With hundreds of thousands of home-based businesses starting every year, and few... Read More
You work hard getting the right cover message and words for your brochure. Now, you want to give it a look, an image.Why a look? Most consultants see themselves as hard working and pragmatic. They believe the look of their materials is unimportant. After-all, clients are hiring expertise not looks,... Read More
How many times have you heard of seen advertising for a graphic design company that states that they do branding?If you think branding is a logo, letterhead, or web design with all the same look, and colours, then it's true...they can "do branding".Let's take a look at one of the... Read More
Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share how I came up with "Slice A Day :: your slice on marketing"... First the purpose and vision of my site was to have people volunteer some marketing stories...true... Read More
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Websites For Sale The public buys far more than just your products, services... Read More Have you ever thought about branding your name? Does the... Read More Your corporate identity is a graphic expression of who you... Read More Our experience as customers offers great instruction into the concept... Read More Branding: it's a term that carries great weight in the... Read More One of the prime motivating factors in the purchase decision... Read More One of fiction's finest marketing minds, The Cheshire Cat, once... Read More Initial lack of customers and cash flow often causes a... Read More The so called 'globalisation' has cluttered the world markets with... Read More When we initially started our businesses, we had to decide... Read More Developing brand value is critical to every organization and when... Read More Small business owners learn many lessons the hard way -... Read More Try to avoid backing up whenever possible. Occasionally some one... Read More IntroductionGlobalisation is referred to as a set of profound material... Read More Did you grow up in the '70s and '80s? If... Read More "Can you hear me now?"You'd be hard pressed to find... Read More What size is your Hummer? Hummers Come in All Sizes;... Read More Sometimes the best inspiration comes from hearing about the deconstruction... Read More The elements and functionality of the basic stationery system is... Read More Ask any marketing executive and they will tell you that... Read More Brands are important aspects of any business, but unlike money... Read More A list of customers who have previously bought from you... Read More Branding is one hot topic, although it is wildly misunderstood.... Read More 7 Qualities Of A Strong Brand:1. Commands premium pricing while... Read More Design is a very subjective thing, therefore, if you ask... Read More
Cheap Domain Names
Business Branding - How Character Affects Customers and Your Business Image
Brand Your Name!
Your Identity Speaks Loudly...What Are You Saying?
Branding Fiasco -- Better Be Who You Say You Are!
The Art of Successful Branding
The Trust Issue In Marketing
Go Ask Alice
No Logo? Launching A Business Without a Logo Can Sabotage You
Strategic Moves In The Branding Gamble!
The Face of Your Business, Part I
Brand Value Plan - Brand Identity Guru
Trademark Your Business ? Lessons Learned
Company Vehicles Have Advertising on Them; Tips on Driving in Parking Lots
How Brand as an Intellectual Property has Led to Corporate Globalisation?
Branding: Bring Back the Jingle!
Do What Works
Hummer is an Excellent Brand
Naming Names... How to Name your Business
Not So Stationary Stationery
Effective Branding...Whats in a Name!
Branding ? Brand Identity Guru
Optimize Your Mailing List For Better Results
Are You Brand Worthy?
Brand Equity - Brand Identity Guru
The Very Basics of Design
Brands are important aspects of any business, but unlike money... Read More
The Federal Trade Commission has an obligation to the general... Read More
One of fiction's finest marketing minds, The Cheshire Cat, once... Read More
A list of customers who have previously bought from you... Read More
How would you like to sell as much in one... Read More
In a world of co-branding, point of destination strategies and... Read More
Yes, yes, we've heard it all before... loads of life... Read More
Having a brand image is not a "have or have... Read More
Branding TodayHave you ever had a good brand experience? How... Read More
To stand out in a cluttered world, become a recognized... Read More
Let me tell you a story about Pete and a... Read More
...my senses. I know, you were thinking 'Texas'. Well, if... Read More
I have never been a fan of Paris Hilton.I see... Read More
The so called 'globalisation' has cluttered the world markets with... Read More
Colour is essential to building a strong brand.Many of you... Read More
Over regulation of our free markets is stifling our growth... Read More
As more and more home pressure washers are sold at... Read More
This week I spent a few hours with a highly... Read More
How do automotive detailing companies start? What makes them work... Read More
Conjure up in your mind broad rolling meadows with runs... Read More
The new branding awareness is about when you take ownership... Read More
Branding has been defined, explained and examined extensively. There are... Read More
Building a product into a brand leader is not easy,... Read More
Have you ever watched 5-year-olds play soccer? It should be... Read More
I am sick and tired of marketing geeks touting the... Read More
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